Maybe even apply some kind of AI to help with the data analysis and research, given the sheer scope of content on YouTube.Can leverage the insight they get from creating thumbnails for so many clients to get a broad sample of what works across multiple industries/video types.Follows up with clients to find out which thumbnails performed better.Stay on top of trends in thumbnail design.Ongoing research of top YouTube channels to see what thumbnail designs are performing best.Specializes in YouTube thumbnails - that’s it!.So, the idea for a business is this… A YouTube thumbnail agency that offers the following: Maybe this agency exists and I haven’t found it yet? If so, please share the link, I’d love to try them! Someone whose job it is to keep up with what thumbnail designs are performing for current top YouTubers, to split test designs to improve performance, who are good copywriters, know how to choose the best face shots, backgrounds, colors, fonts, and merge all these elements into an effective thumbnail. I have no doubt that top YouTubers already have this person on their team. What I want is a place to get 2-3 thumbnail designs done for my video, by an agency or freelancer who really specializes in YouTube thumbnail optimization. Also most designers aren’t copywriters, so you can’t expect good headlines in your thumbnails - you need to give them the words. One problem is many of these designs are templates that start to look very similar.
Prices range for $5 to $45 for designs that look terrible to pretty good.
From Fiverr, to Upwork, to Contra and all the other outsourcing sites, there are plenty of thumbnail designers to choose from. So, I went looking in the usual places to see what freelancers are offering. This is definitely something I should delegate to specialists. I don’t have a thumbnail designer, and while I have the design and copywriting skill to make okay thumbnails using image editing tools, I’m far from an expert. I invested more time and money (for editing) into this video because it’s the start of focusing on quality video content for my channel.Īs top YouTubers know so well, great thumbnail images are critical for getting clicks to your videos, which along with engaging content, are the two main keys to success with YouTube. I was looking for a YouTube thumbnail designer for a video my editor had just finished (to be released soon!). This is what happened to me the other night… I love these projects and they are just about all I can handle, but I can advise and support the right person or people with this new idea.Īs an entrepreneur I see problems (opportunities) everywhere, and sometimes I come across something that seems so obvious to me that I can’t ignore it. I’m busy with my current business ( InboxDone) and a SAAS side hustle ( Candid). I have an idea and I’d love to support a fellow entrepreneur (or entrepreneurs!) to get this business off the ground.
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